This hands-on workshop is geared towards both new and established businesses. It is ideal for startups who want to take a cohesive approach to their brand and messaging, and for established businesses who are already marketing but want to push their branding to the next level. Participants will be guided through business naming and brand identity, market research, writing effective copy and setting brand goals. Please bring a laptop computer. Get Online NOLA’s V.P. Serah Ridolfo, and Marketing Manager Allison Schmidt, will lead the workshop, and there will be time for questions and one on one discussions with branding experts. Admission is free to current StayLocal members by registering here.