Learn how to: identify new business leads, determine your lead conversion rate, and calculate your average new customers per month. Network with other entrepreneurs over beer and wine starting at 5:30 p.m. Workshop begins at 6 p.m. and networking continues after. Takaways: Learn how to identify how many leads they could generate from a given source in a month. Discover how to prioritize business leads to gain the most paying customers over time. Gain new ways to improve lead conversion rates.