Tour de Cure is a fun-filled community event, with great music, fun activities, and delicious food that brings people together. Our dedicated cyclist, walkers and runners include children and adults living with diabetes and our Champion fundraisers. Tour de Cure is the American Diabetes Association's signature fundraising event. With strong support from the business community including sponsorship and corporate teams, the events raise funds for research, advocacy, programs and education. Participants register and recruit friends, family and co-workers to join them or to ask for support with fundraising. Event day is a party to celebrate the fundraising accomplishments of the teams and individual participants as well as an opportunity to promote awareness about diabetes and the American Diabetes Association.